“Such as book IP that could translate strong source material into large followings. Surprisingly enough, in 2015 the PS4 version of The Witcher 3 sold better than the PC version.
“For those looking to license IP for new content, it is important to prospect as creatively as possible and look for specialized trends in other areas of the entertainment,” writes Bernbeck. The idea is that Nintendo could see a similar boosting effect between these distinct-yet-interconnected explorations of its properties.Īnd if your company doesn’t have strong IP, the NPD analyst suggests looking to where Netflix and CD Projekt Red found The Witcher.
By the end of 2017, the series as a whole had sold over. It is also working on multiple Super Nintendo World theme parks around the world. In March 2016, CD Projekt Red reported that the game had shipped nearly 10 million copies worldwide.
Now, it has a movie in the works with Minions studio Illumination. EDIT: Or check for latest scheduled release date for Cyperpunk 2077.
Emerge from bunker in 2026, commence True Reality Fallout 5 campaign. The storyline takes place in an open world that great to travel through and full of adventure, tasks, characters and unique monsters. The company opened up to more product deals like electric toothbrushes. Seclude self in Great White North bunker, with solar/geothermal power source and decade long supply of SPAM and military rations. Nintendo realized the potential for licensing its IP after the Wii U struggled to find an audience. But you don’t need to produce Netflix’s most-watched new show of year to see a bump. Not every show is going to have The Witcher ratings. Everything you are saying about the sales for this games doesnt agree. Heck, just going by Steam alone, Witcher 3 is still in the top 15 in sales after 3 months of the game being out, no doubt Retail/GoG version is selling just as well. “Just as The Witcher has with its Netflix series.” They sold more than half the amount of their first 2 games combined in only 2 weeks, that is a smashing hit.
“The takeaway from this success for IP holders is to keep a pulse on market trends across entertainment, and creatively explore existing IP so they can capitalize on growing interest in new categories that fit their IP,” writes Bernbeck. Night City Wire will be broadcast on June 11th of this year.Learn More Expect more brands to emulate what is happening with The Witcher 3īernbeck points to The Witcher as an example that other companies should follow. Given that E3 isn't taking place this year, CD Projekt is holding its own event to show off Cyberpunk 2077. This includes marketing costs, which have increased due to the forthcoming Cyberpunk 2077. The firm's selling costs increased, too, rising 55.5 per cent to zł34.6m ($8.6m). Dont warn me again for The Witcher 3: Wild Hunt. may not be appropriate for all ages, or may not be appropriate for viewing at work. This is largely funding development of the eagerly-anticipated Cyberpunk 2077. :: The Witcher 3: Wild Hunt General Discussions. "We're very happy that in this difficult period, our video games provided joy and entertainment to millions of people around the world."ĭuring Q1 2020, CD Projekt spent zł54.3m ($13.6m) on R&D, a slight decrease on the same period last year. "Growing popularity of video games in light of movement restrictions and stay-at-home orders introduced in many countries," Nielubowicz said. Increased sales on the company's GOG.com storefront will have had a positive effect on the company's financials, but the other large contributing factor during this period was – of course – the COVID-19 coronavirus pandemic. This is in part due to the Nintendo Switch edition, which was released in October 2019, but The Witcher Netflix show no doubt contributed to CD Projekt's success. CD Projekt revealed that more than 50m copies of the game have been sold during that time. This was due to continue strong sales of The Witcher 3: Wild Hunt, which came out just over five years ago. Meanwhile, CD Projekt was five times as profitable as it was in Q1 2019, with a net profit of zł92m ($23m). That's an increase of two-and-a-half times year-on-year. Speaking in a webcast, the company's CFO Piotr Nielubowicz said that the firm had brought in zł193m ($48.2m) for the period. Polish games firm CD Projekt has reported that the three months ending March 31st, 2020 was its best quarter to date.